According to Walter Isaacson’s new book, Steve Jobs could be almost as controversial as knitting in a business meeting. Almost.
Dr. Yarn has seen fit to answer a relevant question, so read on…
Q: Dear Dr, Yarn,
I see where Knitcraft (a high-end knitwear designer/manufacturer in Winona, Minnesota) is experiencing soaring sales in turtle neck sweaters since Steve Jobs’ death. Do you think this trend will continue or is it just a short-lived tribute? I note that black turtlenecks have been especially good sellers. Should I add several to my wardrobe?
Thank you for your advice,
Fashion Forward in the Heartland
A: Dear FF,
Thank you for this timely question. I’ve had several questions along this line, so you are not alone in trying to find meaning in the mortality of this technology icon.
There are several reasons this fad will become a trend.
- Teenagers find the turtleneck sweater a good way to be in fashion and hide hickeys from their parents. Even broad-minded parents, knitter or not, do not like hickeys showing on the necks of their children. It reminds them too much of their lost youth.
- 20-somethings are starting to use the turtleneck knitted sweater to make their necks look shorter. Who wants to look like Audrey Hepburn in “My Fair Lady”? In these tough times, good, solid, short necks signal the ability to carry a noggin with a large brain that will be useful for survival, whether of the coming Zombie Apocolypse or simply the coming Presidential elections.
- The main reason the trend will continue is many of the young inexperienced knitters like the quick knits and not the complicated patterns. I deplore this movement. What they are doing is knitting just the neck. Yes, I said just the neck. Some knitters try to explain this away by calling them cowls. I don’t understand this trend, but I suppose wearing one exposes a lot of skin, and we know that could be attractive to the opposite sex, another strategy for surviving the coming elections as one would be quite distracted. I refer you back to the first reason turtlenecks have become so popular.
As for color, Steve Jobs usually was in the basic black, but I see the young people going big for colors. You may wish to load up with a lot of colored yarn before it is all gone—especially the apple shades. This is going to be big, so we salute you Steve Jobs for your knitted turtle necks.
P.S. Watch for a new series of Dr. Yarn lectures available on i-Tunes!
P.P.S. There is still time to enter the Twinset 4th Birthday Bash contest. Just leave a comment on the contest post!